I have to write--as I do for many classes--a short weekly paper for class tomorrow. No more then 600 words, on a pre-assigned topic. This week we are talking about frames. (No, not what you put pictures in). One option is to find a quote in the news that is badly framed and re-write it, explaining why your version is better framed. My initial thought was to re-write Bush's original justification for war in Iraq, but I got over that since it would involve supporting something I deeply oppose. I think I've settled on re-writing Gore's misunderstood claim to have invented the internet (which is really not what he said, but certainly a fair interpretation thereof).

Anyway, point is, business school is not always about accounting or pricing. Sometimes it's about how to bend the consumer to your will.

For my pricing class (the one on Thursday) I get to do a case analysis of Marlboro.

Have I mentioned my fondness for procrastination? I once thought it disappeared in grad school, but no.

But I need to get cracking. I've done all the readings I need to do, but that isn't quite enough. And my sleep habits are catching up to me...Going to bed at 12:30 or 1 and waking up at 7 is a perfectly good option on any given night, but when that's the nightly routine it eventually catches up with you. I think it's a sign of my pathetic social life that I generally go to bed earlier on the weekends than I do during the week...But I'll quit the self-pity now. For at least a few minutes.
- posted by Heidi @ 8:59 PM